"But I'm ready to buy now!" The customer would interrupt. "No, no," went on the salesman. "Put away your checkbook. I still have more to tell you!"
Making a website is not just about choosing your layout, colors and page content. The goal should never be “to have a website”. The goal of good web design is almost always something that lies beyond the website itself. In my experience it is very helpful to think about that goal, to define it clearly
How to use blogs for traffic building without becoming a spammer.
One common piece of SEO advice that you hear a lot is to participate in blogs that are compatible with your website’s topic or product line. So, for example, if you run a non-profit website that promotes Clean Water for Haiti, you might want to frequent popular blogs about world poverty, or water-borne diseases. The basic idea
A few things you need to know to make sure your WordPress website keeps working and stays secure.
Think of WordPress like a program that you install on your computer, except in this case it is installed on a computer that is online. Just like any program, WordPress needs to be updated. But there are a few things you need to keep in mind which are unique to online programs: First, the security
So many options! There are three basic approaches to running an online shopping cart.
Starting an online store? So many options! There are three basic approaches to running an online shopping cart. Which one fits you best? 1. Full meal deal hosted shopping cart. There are many companies that provide ready-made shopping carts online. They are hosted on the company’s secure site and they come with all the tools you
A college student or a friend’s techie nephew or a former employee who now lives on the other side of the country has all the login information.
I’ve seen it happen countless times: a small business owner has a website but they don’t have any way of accessing it or editing it. A college student or a friend’s techie nephew or a former employee who now lives on the other side of the country has all the login information. Or the person hired
A simple site for a musician
Mike Grigoni is a digital content editor by day and a talented dobro, lap steel and pedal steel guitar player by night. Mike was looking for a simple website that he could use to promote his music, his gigs and which would provided published discography. I mention Mike’s site, Line of Sky, because this was a
But when you start a business I think that the greatest use of your site to give prospective customers something to look at. Initially, this will be your main audience
Our neighbor is starting a new home based business. Apparently she ran a similar business years ago and she was looking back whistfully on how simple it had been “back in the day” to get a small business started. Back then all you had to do was get listed in the phone book. That’s it. Then people would
Your website has to communicate well, both to people and to search engines. Fortunately, this is basically one task, not two.
Between people who are trying to scam you with “secret recipes” and technically minded experts who mean well but don’t necessarily communicate well Search Engine Optimization can be a maze.
"The site is working better than expected and I have received many positive comments from both clients and fellow realtors."
Jerry White of Point Roberts Realty called me up looking for a new way to manage his website. Jerry works as a realtor in Point Roberts, WA. This is a small US peninsula that juts out of Canada. It’s a neat place surrounded by water on three sides. Jerry has a database of every single
WordPress is a great tool to manage your website. You’ll be interested in this video that demos some of the easy tools that are part of this popular content manager.